ProteinSimple (formerly Cell Biosciences)
Cell Biosciences Changes Name to ProteinSimple

Santa Clara, CA, July 18, 2011 — Cell Biosciences, Inc. today announced that it has changed its name to ProteinSimple to clearly reflect the Company's core mission in protein research.
ProteinSimple's goal is simply to help researchers gain a better understanding of proteins and their role in disease. The Company's strategy is to power protein research by making it simpler and more quantitative, ultimately revealing new insights into the true nature of proteins.
Over the past 3 years, ProteinSimple has built a unique portfolio of protein analysis tools including systems for traditional protein imaging, systems to probe the structure and purity of protein based therapeutics and systems that provide fresh insight into protein signaling.
ProteinSimple's goal is simply to help researchers gain a better understanding of proteins and their role in disease. The Company's strategy is to power protein research by making it simpler and more quantitative, ultimately revealing new insights into the true nature of proteins.
Over the past 3 years, ProteinSimple has built a unique portfolio of protein analysis tools including systems for traditional protein imaging, systems to probe the structure and purity of protein based therapeutics and systems that provide fresh insight into protein signaling.
Simple Western Assays – Simon™ System
Simon™ - The Simple Western™
Gel-free. Blot-free. Hands-free.
Gel-free. Blot-free. Hands-free.
- Size-based immunossays
- Alternative to Western blot analysis
- Quantitative protein characterization
Western Blot Imaging
- FluorChem M – High-Performance Imaging, Unmatched Ease of Use
- FluorChem E – Ultrasensitive Western Blot Detection System
- FluorChem Q – Quantitative Western Blot Imaging System
- FluorChem HD2 – Sensitive Chemiluminescent Imaging System
- FluorChem FC3 – Sensitive Chemiluminescent Imaging System
Gel Documentation
- red – Personal Imaging System
- AlphaImager HP – Versatile Gel Imaging System
- AlphaImager Mini – Economical Gel Documentation System
About ProteinSimple
ProteinSimple's goal is simply to help researchers gain a better understanding of proteins and their role in disease. The Company's strategy is to power protein research by making it simpler and more quantitative, ultimately revealing new insights into the true nature of proteins. ProteinSimple has built a unique portfolio of protein analysis tools including systems for traditional protein imaging, systems to probe the structure and purity of protein based therapeutics and systems that provide fresh insight into protein signaling.


